National Diploma (ND) Mass Communication is designed to produce Technicians with knowledge, skills and attitudes to effectively function in professional disciplines of media and communication industry: newspapers, magazines, radio, television, film, digital, multimedia, public relations, advertising, news agency, public affairs, government and corporate

communications and report child rights and development issues and carry out other media and communication services

OBJECTIVES: At the end of the programme, the student should be able to:

1. Produce textual, audio-visual and digital content for print, broadcast film and multi-media platforms
2. Gather, investigate, interpret and report news for the print, broadcast and digital media platforms
3. Select, edit and prepare content for publications, news items, features, photography, graphics and multimedia, etc.
4. Produce newspaper and magazine
5. Support production, presentation and directing of programmes for broadcast and multimedia platforms
6. Plan, prepare and produce materials for documentaries, news analysis and commentaries
7. Use indigenous communication system
8. Plan, prepare and produce materials for advertisement, advertorials, publicity, special focus, advocacy and public services, etc.
9. Provide support services in film production
10. Report child rights and development issues
11. Negotiate terms for publication and production of contents for multimedia platforms
12. Apply the law of media and communication practice
13. Adhere to the ethics of media and communication practice
14. Provide support services in deepening democracy and good governance
15. Set up and manage an enterprise in the media and communication industry

FACILITIES AVAILABLE IN THE DEPARTMENT

1. Radio & Live Recording Studio
2. Television Studio
3. Photography and Content Studio
4. Public Relations Advertising Research Resource Centre
5. Newswriting and Editing Laboratory